Sell on thingcompare

Create a thingcompare seller account

Create a thingcompare seller account with your business email, then once registered take 2 minutes to create a free linked Stripe account via Frontpage Manager for your sales proceeds to be paid into.
Create your thingcompare seller account

Our introductory Starter plan has no monthly subscription fee and lets you sell up to 50 items. From there you can upgrade to different subscription plans depending on how many items you offer for sale. For all plans, thingcompare collects a referral fee on each sale which is a percentage of the total transaction.

You can manage your orders and delivery yourselves, or select a package for us to do this for you.

Sign up from £20 per month + selling fees

Get to know My Account

What is My Account?

Once you register as a thingcompare selling partner, you’ll have access to your seller account. Think of this as your go-to resource for selling on thingcompare. It’s a portal to your thingcompare business and a one-stop shop for managing your selling account, adding product information, making inventory updates, managing payments, and finding helpful content to help you navigate your thingcompare business.

It’s also where you list all your products. Below are a just few of the things you can do here.

  • Keep track of your inventory and update your listings
  • Keep track of your daily sales for all the products you sell on thingcompare
  • Add/create a Stripe account for us to pass payments through to you

Account Packages

We offer our sellers the following choice of account packages. You can select your preferred package when you set up your thingcompare seller account and you’ll be able to change your subscription at any time. All subscriptions switched to a higher level prorate the recurring payment for the following month where appropriate.

Starter (applied automatically)

List up to 50 products, no monthly fee

Level 1

List up to 2,000 products, £20 per month

Level 2

List up to 50,000 products, £50 per month

Level 3

List up to 250,000 products, no monthly fee

Level 4

List up to 500,000 products, no monthly fee


No limit on listings, £500 per month

VAT compliance

Understanding your VAT requirements

Depending on the nature of your business, you will be required to register for a VAT number in a European country as per the regulations. This depends on multiple factors, some of which are place of business establishment, fulfilment model, and your annual sales. Having awareness of various VAT requirements, and knowing how to comply with them, will contribute to a frictionless selling experience on thingcompare.

How to list products

Listing your first product

To sell a product on thingcompare, you must first create a product listing.

Here’s some of the important information that goes into each product listing):

  • SKU
  • Product title
  • Product description and bullet points
  • Product images
  • Search terms and relevant keywords

What is product approval?

It is important that customers are able to shop with confidence on thingcompare, which is why products and categories can require performance checks or other qualifications.

The product detail page

A product detail page is where customers view a product sold on thingcompare. If you’ve shopped on thingcompare, you’ll probably recognise the product detail page. It’s where customers can find all the relevant information about a particular item.

As you’re building your product detail pages, try to think about what will best help customers find your products, discover answers to their questions, and make a purchasing decision. Aim for the ultimate customer experience by making your listings concise, accurate, and easy to understand..

  1. Title
    200 characters max, capitalise the first letter of every word.
  2. Images
    500 x 500 or 1000 x 1000 pixels to increase listing quality
  3. Variations
    Such as different colours, scents, or sizes
  4. Bullet points
    Short, descriptive sentences highlighting key features and benefits
  5. Description
    Keywords improve the chances that people will find your listing

How to deliver products

Selecting the right fulfilment option

thingcompare selling partners have two options for getting shoppers their stuff: You can do this yourself, maintaining your own inventory and shipping products to customers (merchant-fulfilment), or have thingcompare take responsibility for packaging, labeling, and shipping products through our fulfilment plans. Each method has its own set of benefits; you just have to decide which one is right for your business.

The benefits of Fulfilment by thingcompare

Storage space – with fulfilment by thingcompare, you get to store your goods on those shelves. You also get thingcompare’s customer service and returns.

How Fulfilment by thingcompare works

Step 1
Ship your inventory to thingcompare. It will be scanned and made available for sale.

Step 2
With each order, thingcompare packages and ships the product directly to the customer.

Step 3
thingcompare collects payment from the customer and pays you available funds every two weeks.

Step 4
thingcompare’s customer service team handles questions, returns, and refunds.

If you’re fulfilling your own orders

Merchant-fulfilled simply means you store and ship products directly to customers yourself.

Set shipping rates apply to all products sold with an Individual plan, so it’s important to make sure you can still price items profitably.